After the thematic introduction with an overview of the Dutch economy and bilateral trade relations with Germany, Aldo Lodder (AHK Netherlands) outlined differences in the business practices of both countries. Complementing this, Dr. Denis Dontsov (SIOS Meßtechnik GmbH) reported on practical experiences in collaborating with Dutch companies.
Conclusion: A dynamic start-up scene, good infrastructure and a dense research landscape are among the strengths of the Netherlands. Despite the geographical proximity to Germany, there are small but sometimes significant differences in ways of thinking and behavior patterns. Only those who know them can use these to the advantage of a positive business development.
