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Investing & Relocating

Groundbreaking ceremony at Bauerfeind: Investment in the future of the Zeulenroda site

With a symbolic groundbreaking ceremony in mid-November, Bauerfeind AG gave the starting signal for the expansion of its central logistics in Zeulenroda.
Kick-off for a million-euro investment in Zeulenroda – Thuringian Minister of Economic Affairs Colette Boos-John, 2nd from right and Rainer Berthan, CEO of Bauerfeind, 3rd from left with other project participants.

Groundbreaking ceremony for a multi-million euro investment in Zeulenroda – Thuringian Minister of Economic Affairs Colette Boos-John, second from right, and Rainer Berthan, CEO of Bauerfeind, third from left, with other project participants. Photo: Bauerfeind

The long-established company is investing around 30 million euros in modern buildings, intelligent conveyor technology, and highly automated warehouse solutions. The aim is to secure the long-term global supply of medical supplies.

The ceremony was attended by CEO Rainer Berthan, Chief Technology Officer Katharina Dietrich, and Head of Logistics Julian Musiol, as well as Thuringia's Minister of Economic Affairs, Colette Boos-John, the District Administrator of the Greiz district, and the mayors of Zeulenroda and Weißendorf. "Our investments here are a clear sign of confidence – in the location and, above all, in our employees," Berthan emphasized.

The expansion will take place in two construction phases: First, a two-part new building will be constructed behind the existing warehouse; subsequently, the old and new buildings will be connected, and the existing logistics will be reorganized. The centerpiece is a new shuttle warehouse with space for over 45,000 containers, which will be moved by more than 100 automated vehicles. This will be complemented by a 1,200-square-meter pre-zone building.

Completion is planned for early summer 2029 – while operations continue. With around 2,500 employees worldwide, 1,500 of whom are based at the Zeulenroda site, Bauerfeind is underscoring its role as a reliable partner for customers in over 70 countries and its strong commitment to the Thuringia region with this project.

Bauerfeind's product range comprises high-quality medical aids and health products, primarily used in orthopedics, phlebology, and rehabilitation, such as bandages and orthoses, insoles, compression stockings, and specialized sports products for competitive athletes to prevent injuries and enhance performance. Bauerfeind is known for its combination of medical expertise, innovative technology, and high quality "Made in Germany.".

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